CRM Specialist

The role will be responsible for building campaign communication plan to enable personalized customer experiences that support strategic marketing objectives through orchestrating customer journeys across distribution channels in Salesforce Marketing Cloud and / or other marketing automation systems. This person will set, test, and execute local CRM campaigns to attract, nurture, engage and retain Oriflame Brand Partners & Members to drive sales growth and to build brand loyalty. CRM specialist will also be responsible for implementing new or improving existing global automated CRM journeys in collaboration with global CRM manager.

What will you do?

• Building CRM communication plan to support campaign communication. Managing and driving timely execution of the CRM time schedule.
• Handling operational tasks within Salesforce Marketing Cloud and / or other marketing automation systems, such as :
• preparing preview templates and files for translation, adding links to emails and testing them, UTM tags, SMS tagging, app notifications scheduling, transactional emails setup and local content uploading,
• building scenarios and setting up A / B or multivariant tests,
• building personalized or dynamic emails and landing pages.
• Ensuring CRM communication follows industry policies and best practices.
• Supporting CRM Manager in launching CRM communication in new channels, to develop testing strategies and provide recommendations for optimization.
• Collaborating with different teams to define and implement new platform features and achieve best quality content and designs.
• Contributing to data analysis reviews and apply learnings to future CRM communication to improve performance. Continuously identify unique opportunities to reach customers and to test new ideas.

What do we offer?

Does this match your profile and expectations?

Then don’t hesitate and apply now. Or spread the word to people who might be the right match.

Curious to learn more? Check out our new immersive website thisisoriflame.com and discover everything there is to know about our business, products, values and culture.

Oriflame is a leading company in direct sales of cosmetics and wellness. We are present in more than 60 countries, of which we are the market leader in more than half. Oriflame has its origins in Sweden, with corporate offices in Switzerland. We offer a wide range of high quality beauty products, as well as a unique opportunity to join us as a Brand Partner and start your own business.

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