Manager, Indirect Customer

At TE, you will unleash your potential working with people from diverse backgrounds and industries to create a safer, sustainable and more connected world.

Job Overview

The Manager, Indirect Customer & Application Insights Hub will establish and lead a segment function that defines Ideal Customer Profiles (ICPs), maps customer pain points, and consolidates market and distributor insights for targeted industries and applications across the Transportation Solutions (TS) segment.

This role ensures TS marketing and sales teams are equipped with actionable insights that strengthen indirect customer understanding, enable scalable marketing conversion programs, and support demand-generation initiatives. The role will be closely partnered with the Demand-Gen & Conversion Team to align insights with campaign objectives, content strategies, and execution plans. This position combines analytical rigor, technical capabilities, business acumen, and cross-functional influence to guide strategy and execution across product, sales, and marketing functions.

Your Main Tasks

• Lead the establishment of the Indirect Customer & Application Insights Hub as a segment capability within IGM.
• Define and continuously refine ICPs, personas, and use-case / application maps for indirect customers and channels.
• Partner with the Demand-Gen & Conversion Team to translate insights into actionable campaign objectives, content strategies, and execution plans.
• Collaborate closely with Product Marketing, Channel Sales, CX, and Marketing Ops to align insights with business priorities.
• Translate complex data and distributor dynamics into actionable insights for industry studies, application mapping, customer journeys, and campaigns.
• Build scalable processes for customer intelligence gathering and sharing across BUs and regions.
• Leverage AI / ML tools, marketing automation, and advanced analytics to accelerate and scale insight generation.
• Provide input on campaign prioritization, measurement metrics, and ROI evaluation based on customer insights.
• Serve as an insight advisor to BU leaders, influencing persona development, messaging frameworks, and go-to-market strategies.

Core Capabilities

Your Ideal Background

jobsEMEAMB

Competencies

SET : Strategy, Execution, Talent (for managers)

About Te Connectivity

TE Connectivity plc (NYSE : TEL) is a global industrial technology leader creating a safer, sustainable, productive, and connected future. Our broad range of connectivity and sensor solutions enable the distribution of power, signal and data to advance next-generation transportation, energy networks, automated factories, data centers, medical technology and more. With more than 85,000 employees, including 9,000 engineers, working alongside customers in approximately 130 countries, TE ensures that EVERY CONNECTION COUNTS. Learn more at and on LinkedIn, Facebook, WeChat, Instagram and X (formerly Twitter).

What Te Connectivity Offers

We are pleased to offer you an exciting total package that can also be flexibly adapted to changing life situations - the well-being of our employees is our top priority

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