Cloud Demand Generation Specialist

CloudFerro is a provider of cloud data processing services. It provides and supports cloud computing for specialized markets, including the European space industry, climate research and science.

It has extensive experience in storing and processing large data sets, including multi-petabyte Earth observation satellite data repositories. CloudFerro solutions are used by leading companies and scientific institutions in Europe from various market sectors that process large data sets : European Space Agency (ESA), EUMETSAT, European Center for Medium-Range Forecasts (ECMWF), Mercator Ocean International, German Aerospace Agency (DLR), EGI and many others.

Due to our dynamic development, we are looking to join our team a :

Cloud Demand Generation Specialist

Job Summary :

The Demand Generation Specialist is responsible for creating and executing strategies to generate high-quality leads, nurture prospects, and drive revenue growth. This role involves leveraging marketing campaigns, digital channels, and data analytics to build brand awareness, attract potential customers, and move them through the sales funnel.

Key Responsibilities :

Demand Generation Campaigns. Plan, develop, and execute multi-channel demand generation campaigns to attract and engage target audiences. Utilize email marketing, paid media, content marketing, webinars, and social media to increase awareness, drive traffic and leads.

Lead Nurturing. Create and manage lead nurturing workflows to guide prospects through the buyer journey. Collaborate with sales teams to define lead scoring and qualification criteria.

Marketing Automation and CRM. Manage marketing automation tools to execute campaigns and track performance. Ensure seamless integration between marketing automation platforms and CRM systems.

Performance Tracking and Optimization. Monitor campaign metrics such as CTR, conversion rates, and ROI. Analyze data to identify trends, measure effectiveness, and optimize campaigns for better results.

Collaboration with Teams. Partner with sales and product to align marketing efforts with business goals. Event and Webinar Management. Cooperate to plan and promote online and in-person events such as webinars, trade shows, and conferences to generate leads. Drive post-event follow-up and engagement campaigns.

Key Requirements :

3-5 years of experience in demand generation, digital marketing, or related roles, ideally in a cloud computing and / or geospatial organization;

Experience with marketing automation and CRM systems;

Strong understanding of lead generation and nurturing processes;

Proficiency in analytics tools like Google Analytics, Excel, and campaign performance dashboards, analytical mindset with a data driven approach;

Exceptional written and verbal communication skills;

Fluency in business English;

Familiarity with PPC, SEO, and social media advertising;

Knowledge of tools like Google Ads, LinkedIn Ads, and email marketing platforms.

What do we offer?

Working with us, you will carry out projects for the European space industry, climate research and science.

We adopt a hybrid working model and are flexible in terms of working hours.

We are open to new ideas and discuss solutions together, so you learn and have the opportunity for continuous development.

We give you a high degree of autonomy in terms of work organisation.

You will work with people you can always count on - we have top-notch specialists and experts in their fields on board.

We offer attractive remuneration based on stable forms of employment.

You will receive a social package - medical care, multisport, life insurance.

• You will have the opportunity to take language classes.