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CRM Operations & MarTech Enablement Lead @ Welltech

CRM Operations & MarTech Enablement Lead @ Welltech

WelltechWarszawa, Poland
9 days ago
Job description

🚀  Who Are We?

Welcome to  Welltech —where health meets innovation! 🌍 As a global leader in  Health & Fitness industry , we’ve crossed over  220 million installs  with life-changing apps, all designed to boost well-being for millions. Our mission? To improve the health of millions of people through intuitive nutrition trackers, powerful fitness solutions, and personalized wellness journeys—all powered by a diverse team of over  700+ passionate professionals with a presence across 5 hubs .

Why Welltech? Imagine joining a team where your impact on global health and wellness is felt daily. At Welltech, we strive to be proactive wellness partners for our users, while continually evolving ourselves.

Process : ⭕️ Recruiter call —>

⭕️ Meet a team member —>

⭕️ Skills assessment—>

⭕️ Meet the Leadership team

✨  Why You’ll Love Being Part of Welltech :

  • Grow Together : Join a culture that champions both personal and professional growth. Here, you’ll thrive as we learn, evolve, and succeed together.
  • Lead by Example : No matter your role, your leadership matters. Every team member is empowered to inspire and make an impact.
  • Results-Driven : We’re all about achieving meaningful outcomes. It’s not just about the effort, but the difference we make every day.
  • We Are Well-Makers : Be part of a movement that’s creating a healthier, happier world. Together, we make well-being a reality!

What We’re Looking For

We’re looking for an experienced  CRM Operations & MarTech Enablement Lead  to join our  Customer Engagement & Retention  team. In this role, you’ll ensure our CRM and marketing technology stack delivers reliable data, seamless integrations, and world-class campaign execution across our three apps.

✨  The ideal profile :

  • 8+ years in CRM operations, MarTech, or lifecycle marketing roles in digital product or app-based businesses.
  • Hands on expertise with a range of CRM / marketing automation platforms (e.g. Braze, Iterable, Salesforce Marketing Cloud, HubSpot).
  • Proven experience working across large-scale and niche MarTech solutions.
  • Strong technical foundation (SQL, APIs, data warehouse integrations, ETL processes).Deep understanding of data governance, privacy, compliance (GDPR / CCPA)
  • Demonstrated experience owning deliverability strategy, including IP management and domain separation, with measurable improvements in inbox placement.
  • Excellent stakeholder management, cross-functional collaboration, and project leadership skills.
  • 🚀  Who Are We?

    Welcome to  Welltech —where health meets innovation! 🌍 As a global leader in  Health & Fitness industry , we’ve crossed over  220 million installs  with life-changing apps, all designed to boost well-being for millions. Our mission? To improve the health of millions of people through intuitive nutrition trackers, powerful fitness solutions, and personalized wellness journeys—all powered by a diverse team of over  700+ passionate professionals with a presence across 5 hubs .

    Why Welltech? Imagine joining a team where your impact on global health and wellness is felt daily. At Welltech, we strive to be proactive wellness partners for our users, while continually evolving ourselves.

    Process : ⭕️ Recruiter call —>

    ⭕️ Meet a team member —>

    ⭕️ Skills assessment—>

    ⭕️ Meet the Leadership team

    ✨  Why You’ll Love Being Part of Welltech :

  • Grow Together : Join a culture that champions both personal and professional growth. Here, you’ll thrive as we learn, evolve, and succeed together.
  • Lead by Example : No matter your role, your leadership matters. Every team member is empowered to inspire and make an impact.
  • Results-Driven : We’re all about achieving meaningful outcomes. It’s not just about the effort, but the difference we make every day.
  • We Are Well-Makers : Be part of a movement that’s creating a healthier, happier world. Together, we make well-being a reality!
  • ,[Own CRM data operations, governance, and integrations to power lifecycle campaigns across apps and channels. , Partner with MarTech teams to vet vendors and evaluate solutions, with Customer Engagement & Retention being the key business owners. , Collaborate with Data Engineering and Analytics to ensure accurate data flows, event tracking, and segmentation capabilities. , Lead and evolve email and cross-channel deliverability strategy, including : , Monitoring inbox placement, sender reputation, and engagement signals. , Managing dedicated and shared IPs, including IP warm-up and reputation monitoring. , Establishing clear separation of marketing and transactional sending domains to protect reputation and ensure reliability. , Implementing best practices in list hygiene, frequency management, and consent handling. , Ensuring authentication protocols (SPF, DKIM, DMARC) are correctly implemented and monitored. , Working with vendors and ESPs to conduct regular deliverability audits. , Enable lifecycle teams with tools, workflows, and templates that improve speed, reliability, and personalization. , Define and monitor KPIs for campaign effectiveness, data quality, deliverability, and operational efficiency. , Lead CRM / MarTech change management projects, including integrations, migrations, and rollouts. ] Requirements : Boost, CRM, Data engineering, Segmentation, IPS, Protocols, Audits, Iterable, Salesforce, Cloud, HubSpot, SQL, ETL, GDPR, Stakeholder management Additionally : Sport subscription, Private healthcare, International projects, Training budget, Lunch card.

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