Regional Marketing Manager

Are you ready to make an impact?

At Pepco, we're growing fast and we're looking for a passionate Regional Marketing Manager to join our Marketing team and lead marketing activity in Poland and Baltics. You'll play a key role in executing the marketing strategy within your region, ensuring our brand stays strong, consistent, and loved by customers.

Your key responsibilities will be :

• Lead execution of marketing agenda ensuring alignment with Pepco brand strategy and central marketing calendar.
• Lead and motivate the local Marketing Team (4 FTE).
• Manage adaptation process in line with the promotional calendar, including coordination with local providers and online support.
• Oversee and optimize media plans, coordinate media buying across all channels (including TV and digital), and develop local marketing campaigns.
• Identify local challenges and opportunities, and propose solutions based on local insights.
• Manage new stores opening events and POSM adaptations, as well as relationships with local shopping centers.
• Manage the marketing budget, including planning input, monthly actuals, and forecasts.
• Ensure effective use of online communication channels.
• Work with the HO to organize annual marketing research studies, report KPIs monthly and share knowledge among countries.
• Manage company publications and press releases in collaboration with the Central Corporate team and local PR agencies.
• Supervise the implementation and evaluation of corporate social responsibility (CSR) initiatives.
• Support crisis management and media relations when needed.

Skills and experience we are looking for :

You are bound to like your job at Pepco because we guarantee :