EMEA Senior Performance Marketing Specialist

What the role will involve in short :

The Senior Performance Marketing Specialist will join our EMEA E-commerce team in Warsaw, and will focus 100% on partnering closely with our EMEA Marketing and Sales teams to leverage and drive the conversion during our main campaigns and events (e.g. Hyrox, UTMB, Lifestyle events etc.).

Key Responsibilities in detail :

• Plan, launch and optimize performance marketing campaigns across search, display, paid social, programmatic and affiliate channels in Europe;
• Manage digital marketing budgets, ensuring maximum efficiency, ROI, and alignment with annual / quarterly and monthly sales activation targets;
• Work closely with the EMEA Ecommerce Team and Regional / Country Marketing and Sales teams to support seasonal campaigns, new product launches and Always-On activity across DTC and marketplace platforms, mainly in Amazon and DTC (Amazfit websites in Europe);
• Use data and analytics to identify growth opportunities, test new channels, and continuously improve campaign performance in selected markets, focus in EU5 markets;
• Collaborate with creative / content teams and marketing teams (Global / Regional / Country) to develop ad creatives, landing pages and messaging that drive engagement and conversion;
• Monitor KPIs and provide regular performance reports and insights to stakeholders;
• Stay up to date on sport / lyfestile tech and market trends, competitor strategies and platform updates to ensure Amazfit maintains a competitive edge;
• Coordinate with country and regional specific marketing leads to localize media buying strategies and ensure regional alignment for Sports and lyfestyle wearable categories.

Key Requirements :

What you'll get from us :

Are you ready to embrace this challenge and join us in our very dynamic working environment?

We look forward to receive your application