Marketing Coordinator

Marketing Coordinator

Miejsce pracy : Warszawa

Your responsibilities

• Support the development of marketing strategies addressing diverse international markets and professional B2B customer segments.
• Conduct market research and competitive analysis to identify opportunities, customer needs, and industry trends.
• Assist in creating detailed marketing plans, budgets, and timelines aligned with business objectives.
• Plan, coordinate, and execute integrated marketing campaigns across digital, social, email, print, and trade channels with clear B2B targeting.
• Monitor campaign performance, analyse results, and prepare clear, actionable reports.
• Collaborate with internal teams and external partners to produce high-quality, compelling marketing materials tailored for B2B audiences.
• Develop and manage professional marketing content, including brochures, technical sheets, case studies, website copy, blog posts, and social media updates.
• Ensure brand voice and messaging consistency across all international marketing channels.
• Coordinate content distribution to maximize visibility and lead generation in key markets.
• Apply strong DTP (desktop publishing) skills to design and produce polished marketing materials.
• Contribute to maintaining and strengthening Grafotronic’s brand as an industry-leading supplier of advanced converting solutions.
• Monitor online presence and customer feedback to uphold a strong professional reputation.
• Collaborate with designers to produce high-quality marketing assets aligned with brand guidelines.
• Event Coordination (International Focus)
• Plan and organize participation in trade shows, conferences, and webinars in key global markets.
• Oversee event logistics, including vendor management, shipping of equipment or materials, and production of promotional assets.
• Support post-event evaluations and reporting to optimize future participation.
• Track and manage marketing budgets, ensuring efficient allocation of resources.
• Produce monthly spending reports and ad hoc analyses for the management team.
• Monitor campaign and channel performance, delivering monthly metrics reports that inform strategic decisions.

Our requirements

Benefits

About Us

Grafotronic is a Swedish-Polish company founded in 2004, with headquarters in Europe and a subsidiary for the markets of North and South America in Chicago (Illinois) and in Bangkok (Thailand) for the markets of Southeast Asia. Currently, we have delivered 1,100 machines to 60 countries around the world. Our ambition is to innovate and bring fantastic new machines to the market within our modular concept.

We like to work with our customers to develop new features and improve existing ones.

Our large team of well-educated specialists allows us to develop better, deliver faster and guarantee quality.

Join us !