Senior Data Analyst (B2C)

Our Client empowers investors to make the absolute best investing decisions.

We provide independent stock research and analysis, crowdsourced debate, and actionable market data.

They are looking for a Senior Data Analyst in user behavior to join their team.

The role requires understanding web development and how data is gathered, data visualization and how different kinds of data can be presented most clearly, and business KPIs and how they are measured.

Your responsibilities :

• Build and maintain dashboards that visualize the usage of single or multiple features and how that usage drives company KPIs.
• Answer questions about site usage or user behavior based on deeper analyses.
• Analyze and track high-level KPIs such as conversion, retention, churn, recurring revenue, engagement, cross-device usage, e-mail and notification usage, and more.
• Communicate with business stakeholders on analysis results, how they relate to business, and what business suggestions result from the analysis.
• Run the whole data flow for site and app features, from defining KPIs, specifying data collection for development team implementation, and building and maintaining iterative versions of dashboards with both low-level and high-level views of collected data.
• Design a test with clear success criteria
• Monitor test integrity
• Analyze results and give recommendations
• Use segmentation and clear cohort analysis to validate significant conclusions
• Conduct exploratory analysis to identify trends and opportunities

Requirements :