Job Description
Project – the aim you’ll have
We are a dynamic and innovative team working in the media & advertising industry, leveraging cutting-edge technologies to drive data-driven insights. Our team is composed of experienced professionals who value creativity, collaboration, and continuous learning.
We are looking for a proactive and analytical Advertising Data Specialist who is eager to take on new challenges and think outside the box. The ideal candidate will have a strong foundation in programmatic platforms and data analytics, with additional experience in broadcast and ad serving systems being a plus
Position – how you’ll contribute
analysis of data on the effectiveness of advertising formats (display, video, native, programmatic),analysis of the effectiveness of advertising placement strategy,support in planning, implementation, analysis and communication of A / B test results in the advertising area,cooperation with the advertising product team, UX / UI and editorial team in work on the roadmap and the advertising layout development strategy,identification of user behaviors and their reactions to ads,translation of business needs into analytical and reporting requirements,preparation of ad hoc analyses for team needs,preparation of reporting, dashboards and presentationsQualifications
Expectations – the experience you need
knowledge of programmatic platforms (SSP) in the Polish market,proficiency in analytical tools (Google Analytics, Gemius Prism),ability to interpret data and draw business conclusionsAdditional Information
Our offer – professional development, personal growth :
Flexible employment and remote workInternational projects with leading global clientsInternational business tripsNon-corporate atmosphereLanguage classesInternal & external trainingPrivate healthcare and insuranceMultisport cardWell-being initiativesPosition at : Software Mind Poland