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Web & Digital Content Experience Lead I Deloitte Digital I Poland
DeloitteGdansk, Katowice, Krakow, Lodz, Poznan, Szczecin, Warsaw, Poland30+ days ago
Job descriptionLead and support content and digital experience advisory projects across web & digital ecosystems Conduct web & content audits, SEO diagnostics, and opportunity assessments using tools like GA4, GSC, Semrush, Adobe Analytics, and Screaming Frog Translate data and insights into actionable content strategies, roadmaps, and channel plans that improve performance across visibility, engagement, and conversion Identify opportunities for automation and AI acceleration across the content and SEO lifecycle—e.g., AI-assisted audits, enrichment workflows, content scoring or tagging Prototype AI-enabled enhancements or collaborate with technical teams to operationalize innovation within content workflows Support content experimentation and personalization programs through platforms like Optimizely, Adobe Target, or similar Create high-quality client-facing deliverables including strategy decks, POVs, and presales proposals Act as a strategic bridge between content, UX, analytics, and development to embed content within broader digital initiatives Present confidently to stakeholders and contribute to business development efforts through proposal support and strategic advisory Working across multiple geographies and clients Networking Access to new technologies Personal development trainings Wellbeing initiatives Internal career development program Language courses Friendly and helpful coworkers
Description
Requirements Who we are looking for
If you are a self–driven person, who feels the best in an exciting workplace, whose main goal is constant growth and who is orientated to business and customer contact – you need to read it!
What you should bring :
- Expertise in content advisory, SEO strategy, and performance optimization across digital platforms
- Deep experience working with CMS platforms, web analytics and SEO tools and comfort turning insight into strategic action
- Understanding of experimentation, A / B testing, and personalization principles in enterprise contexts
- Experience around AI and automation as enablers of content / SEO efficiency and quality (e.g., GPT-based tools, content enrichment scripts, tagging automations)
- Comfort identifying and scoping opportunities for innovation, whether through prototyping yourself or partnering with more technical people in the team
- A strategic mindset that connects content experience with business goals and user intent
- Strong consulting skills : structured thinking, excellent communication, and visual storytelling in English (C1+)
- Ability to work across disciplines and present recommendations clearly to diverse stakeholders
- A proactive, test-and-learn attitude with creative problem-solving and adaptability
Your future role
As a Web & Digital Content Experience Lead, you will :
What we offer
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Digital Digital Lead • Gdansk, Katowice, Krakow, Lodz, Poznan, Szczecin, Warsaw, Poland