Content & SEO Growth Strategist (Internal Marketing)

At Sweat Pants Agency, we've helped build and scale multiple INC #1 fastest-growing companies — from the #1 consumer product in 2020 to the #1 healthcare company in 2022. Our team is driven by curiosity, humility, and a relentless focus on results.

Now, we're turning that same playbook inward. We're looking for a Content & SEO Growth Strategist to own and scale our agency's internal marketing — not client work.

This is a hands-on, high-impact role focused on building Sweat Pants Agency's organic visibility, inbound leads, and brand authority through AI-assisted, data-driven content. You'll use tools like Meridian, SEMRush, AdWords, and Google Search Console to identify opportunities, create pillar content, lead outreach, and keep our content ecosystem performing at the top of search results.

If you love creating systems that make great content perform — and you want to help a proven agency grow its own brand — this role is for you.

What You'll Do1. Lead Our Internal Content Strategy

• Use Meridian, SEMRush, and AdWords data to identify high-impact keywords, topics, and content gaps.
• Build a strategic content roadmap designed to capture new search visibility for Sweat Pants Agency.
• Create detailed briefs, outlines, and pillar content plans based on data and AI insights.

2. Create and Optimize Content

3. Drive Outreach and Authority Building

4. Maintain and Refresh Evergreen Content

5. Measure and Report Performance

Who You Are

What Success Looks Like

Our Core Values

Stay Curious — Always learning, testing, and improving.

Stay Humble — Open to feedback and collaboration.

Own It — Take responsibility for results, not just tasks.

Be Transparent — Communicate clearly and honestly.

Be Fearless — Think creatively and experiment boldly.

Why Sweat Pants Agency