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PPC Specialist

PPC Specialist

Super Prezenty Sp. z o.o.Warszawa, mazowieckie, Polska
30+ days ago
Job description

PPC Specialist

Your responsibilities

We are looking for a skilled and motivated PPC Specialist with a strong focus on the Polish market. If you have 2+ years of experience managing Google, PMax, and Shopping campaigns, and see yourself as a PPC expert more than a social media buyer, we want to hear from you. Join our dynamic team and play a key role in driving performance through data-driven strategies and creative solutions across Google, Meta, and Bing Ads.

What We Expect from You :

  • Set-up, manage, analyse and scale campaigns and budgets on a daily, weekly, and monthly basis to keep spend optimised for sales growth while hitting strict CPA / ROAS goals using Google, Meta & Bing Ads;
  • Conduct thorough keyword research, ad grouping, and audience targeting to optimise campaign effectiveness;
  • Create new ad ideas each month by working with the copy and design teams to develop fresh and exciting creatives;
  • Day-to-day tracking and analysis on the performance of each campaign using GA4 and attribution tools.
  • Regularly prepare and deliver performance reports to the manager, identifying successes and opportunities for improvement;
  • Continuously ideate, implement, and measure results of A / B testing for both creatives and campaign targeting to optimise for conversions and improve performance on the paid advertising platforms;
  • Troubleshoot blockers to scale ad spend;
  • Collaborate with content, design & SEO teams to find the best-performing creatives and copy;
  • Stay ahead of the latest Google, Bing, Meta Ads features and advertising trends;
  • Setup : Events, Audiences and APIs as needed.

Our requirements

What You’ll Need to Succeed :

  • Experience in managing Google Ads campaigns, Meta Business account management with a proven track record of driving growth and ROAS;
  • Experience in the Google Ads and Meta platforms, building campaigns, audiences, ad sets, and ads;
  • Confidence in using and setting up analytics tools such as GA4;
  • Demonstrate strong analytical skills and the ability to translate complex data into actionable insights;
  • Exhibit excellent communication and teamwork skills, capable of collaborating with various departments;
  • Fluency in Polish and good knowledge of English;
  • Have strong ownership of Google Ads account and strong decision-making skills.

    • Skills :

  • Web Data Analysis
  • Campaigns
  • Communications
  • Creative Problem Solving
  • Search Engine Optimization (SEO)
  • Advertising
  • Analytical Skills
  • Keyword Search

    • What we offer

  • International Experience : Be part of a team that operates not only in Poland but also in Latvia and Lithuania;
  • Hybrid Work Model : Embrace flexibility with a 3+2 work model;
  • Benefits Package : discounts on our products and services;
  • Informal Culture : Engage in a culture where everyone's involvement matters from idea generation to decision-making, goal achievement, and celebrating victories together;
  • Team Activities : Enjoy various team activities like breakfast with colleagues, opportunities to try partner entertainments, and fun parties.

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    Ppc Specialist • Warszawa, mazowieckie, Polska